I design a quarterly, 50-page magazine ‘GA Focus’ that is sent to Greater Anglia's 3,000 emplyee's homes. 

I led the design of this new magazine from the beginning to meet their need for a larger, more structured and consistently branded title to replace the previous version.

Like a lot of internal magazines, their previous title bore little resemblance to their company's brand and came across as very amateur, diluting its status as a trustworthy channel.

I worked with the Internall Comms team to come up with a new title and format that's much more polished. It strikes the right balance between enaging and creative layouts while showcasing the company's established brand.